Being a Startup CEO is fun. To build a product that is being used. It's easy to measure when the content gets distributed. Twitter and Facebook are easy products to test the marketing and distribution. But it doesn't come easy. There is lots of work. You make your own luck. Things get difficult. You learn to be self-sufficient by understanding the value of money. There are various hats that you put on. You develop social intelligence. How to read people and ask the right questions. Answer the toughest questions. Your network gets larger and larger. Your vision changes.