We have been working with New York Times for a couple of years. Today, @nytimes wrote a great article on our customer archetype in the local food and farmers market space. Please click here to read the article. The customer archetype is a local food vendor. Name: Ahmed Role: Entrepreneur Hobbies: Family, Country, Patriot, Immigration Interests: Religion, Film, Community events, Neighborhood Age: 46 years old Gender: Male Industry: Food, Local food, Street Vendor Education: High School Products: Chicken and Rice Annual Revenue: $40000 In the past, New York Times also wrote an article for Patch farms, one of our customers in the local food and farmers markets, selling in the Napa Valley region in California. Please click here to read the article. The customer archetype is a small produce entrepreneur. Name: Mr Calderon Role: Family Entrepreneurs Hobbies: TV, Newspaper, Camping, Fishing Interests: Local food and farmers markets, Mexico Age: 49 years old Gender: Male Industry: Produce, local food, farmers market Education: High School Products: Mission Figs, Heirloom Tomatoes Annual Revenue: $100k